Legal
Privacy Policy
Last updated: January 2026
1. Overview
This Privacy Policy describes how Sentivo ("we", "our", or "us"), a product of IdeaLoop Technologies Private Limited, collects, uses, and protects information when you use our reputation management platform at sentivohq.com.
By using Sentivo, you agree to the practices described in this policy. If you do not agree, please do not use the service.
2. Information We Collect
We collect the following types of information:
- Account Information: Your name, email address, and organisation details when you register for Sentivo.
- Google Business Profile Data: When you connect your Google account via OAuth, we access your Google Business Profile data including business locations, customer reviews, and review responses. This access is limited to what is necessary to provide the service.
- OAuth Tokens: We securely store OAuth access and refresh tokens to maintain your Google Business Profile connection on your behalf. These tokens are encrypted at rest.
- Usage Data: Basic usage information such as log data, IP addresses, and browser type, used to maintain and improve the service.
3. How We Use Your Information
We use the information we collect solely to:
- Provide and operate the Sentivo platform
- Sync and display your Google Business Profile reviews
- Generate draft response suggestions to help you reply faster
- Send notifications about new reviews or platform updates
- Diagnose technical issues and improve the service
4. Google API Data
Sentivo's use of data obtained through Google APIs, including the Google Business Profile API, adheres to the Google API Services User Data Policy, including the Limited Use requirements.
Specifically:
- We only access Google data that is necessary to provide the features you request
- We do not use Google Business Profile data for advertising or marketing purposes
- We do not sell, rent, or share your Google data with any third parties
- We do not allow humans to read your Google data unless you explicitly request support that requires it, or as required by law
- You can revoke Sentivo's access to your Google account at any time via your Google account settings
5. Data Storage and Security
Your data is stored securely on servers located within reputable cloud infrastructure providers. We implement appropriate technical and organisational measures to protect your data, including:
- Encryption of OAuth tokens at rest using industry-standard encryption
- Secure HTTPS connections for all data in transit
- Access controls limiting who can access your data within our team
No method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
6. Data Sharing
We do not sell, trade, or otherwise transfer your personal information or Google Business Profile data to any third parties. We may share data only in the following limited circumstances:
- Service Providers: We may use trusted third-party services (such as cloud hosting and AI processing) strictly to operate Sentivo. These providers are contractually bound to handle your data securely and only for the purposes we specify.
- Legal Requirements: We may disclose information if required by law or to protect the rights and safety of our users or the public.
7. Data Retention
We retain your data for as long as your account is active or as needed to provide the service. If you delete your account, we will delete or anonymise your personal data within 30 days, except where we are required to retain it for legal purposes.
8. Your Rights
You have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Revoke Google OAuth access at any time
- Withdraw consent where processing is based on consent
To exercise any of these rights, contact us at k7@idealoophq.com.
9. Children's Privacy
Sentivo is not directed at individuals under the age of 18. We do not knowingly collect personal data from children. If you believe we have inadvertently collected such data, please contact us immediately.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify users of material changes by updating the date at the top of this page. Continued use of Sentivo after changes constitutes acceptance of the updated policy.
11. Contact
If you have any questions about this Privacy Policy or how we handle your data, please contact us at:
IdeaLoop Technologies Private Limited
Product: Sentivo
Email: k7@idealoophq.com
Website: sentivohq.com